Toronto 2036 Olympic Rebrand

I was tasked with creating a hypothetical branding package for the 2032 summer Olympics. For this project, I was asigned Toronto, Canada as my location. My deliverables included a logo mark, pictograms, and mockups to show how the branding would look as a whole.

When researching Toronto there were a lot of common themes. A SymboI I wanted to focus on was the maple leaf and the vibrant colors of the city. I also wanted to make sure there was still an olympic aspect to the mark so I opted for the torch.